Digital Consultant & Strategist, UI/UX Creator.

Innovator in deploying next-generation mobile-first products, data-driven marketing/branding and customer relationship platforms that leverage user-centered fundamentals, scalable processes, and global market strategies, to deliver superior channel management, customer segmentation/growth, platform engagement, and brand value generation.

Helping Companies & Startups with:
Research & Business Strategy
Technology & Managed Services
Product (Design/Development/Market-Penetration)
Data Analytics / Conversion
UI UX – Interactive Design
Front End Web / Mobile Development
Brand Development & Advertising
Webmaster / Search / Structured Data
Project Management & Team Collaboration
Customer Service & Support
Content Marketing & Social
Blockchain & Cryptocurrency
WordPress (Custom Digital Platforms)

University Of Minnesota & Carlson Business – Bachelors of Business-Communications.

Projects Ordered by date

Sauna Bound

Project Details

Role(s): Market Research, Branding (logo design, art assets for website/social/email/etc.), Business Strategy (mission, vision, values, unique selling point, style guide, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, Job board management , additional.

Dates: 2018 ongoing passion project

Summary / Objective

Develop a user generated sauna listings, showcase and events platform. Engagement with worldwide sauna brands, with intentions to unify the sauna enthusiast community.

Unique Information

Fully custom listing platform with front-end user submission and editing.

Tools & Platforms

WordPress

Elementor / GeneratePress / Toolset / Ultimate Member

Trello

Figma

Adobe Suite

Google Analytics

Google Search Console

Features

Membership Site

Front-End Submissions and Editing

Custom Listings and Events

Listing Reviews

Listing Favorites

Restricted Content

Web App Design

Custom Filterable Listing and Events

User Flow

Step 1: Browse / Register

Step 2: List, Contact or Favorite

Step 3: Leave reviews, add additional events

Next Steps

Continue to foster inclusion from world wide sauna companies and individual enthusiasts. Grow the network as a sauna showcase and sauna locator.

Birdhouse Yarns

Project Details

Role(s): Market Research, Branding (art assets for website/social/email/etc.), Business Strategy (mission, vision, values, unique selling point, style guide, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, additional.

Dates: 2018 ongoing

Summary / Objective

Build a new online platform for Birdhouse Yarns.

Unique Information

Complex product variables, custom project custom post type functionality.

Tools & Platforms

WordPress

WooCommerce

Elementor / GeneratePress / Events / ACF / CPT UI

Trello

Figma

Adobe Suite

Google Analytics

Google Search Console

Facebook Analytics

Mailster

Tawk.to

Features

ECommerce

Events

Custom Project Functionality

Advanced Variable Products

Product Wishlist

User Flow

Step 1: Browse; Shop, Blog, Reviews, Projects

Step 2: Purchase Yarn

Step 3: Engage existing customers with additional content (email, projects, specials, interviews, artist spotlight, events, etc.)

Next Steps

Partner with Birdhouse Yarns to develop online presence and establish market position amongst established yarn wholesalers.

Fullhodl

Project Details

Role(s): Market Research, Branding (logo design, art assets for website/social/email/etc.), Business Strategy (mission, vision, values, unique selling point, style guide, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, Paid Digital Advertising, additional.

Dates: 2017 for 5 months

Summary / Objective

Create a trusted brand and eCommerce website in order to sell cryptocurrency security products and educate customers via a native social networking platform.

Unique Information

Sold out (1000 units) within 2 months while throttling sales due to inventory shortage, using only 10-100 dollars of paid advertising per day.

Tools & Platforms

WordPress

WooCommerce / World Wide Shipping

Buddy Press

Elementor / GeneratePress / Pods / Caldera

Trello

Airtable

Tawk.to (live chat)

Figma

Adobe Suite

Stripe / Paypal / Bitcoin

Mail Chimp

Google AdWords

Google Analytics

Google Search Console

Facebook Adds

Features

eCommerce

Social Network

Private Messaging

Live Crypot Prices

Live Chat

User Flow

Step 1: Shop & Explain Bitcoin

Step 2: Purchase Product

Step 3: Automated/drip email communications (welcome letter, social network invitation, support materials, app downloads).

Step 4: Engage customers through blog content and native social groups.

Next Steps

Currently project placed on hold due to shortage of hardware devices.

BARUCHealth

Project Details

Role(s): Market Research, Branding (logo design, art assets for website/social/email/etc.), Business Strategy (mission, vision, values, unique selling point, style guide, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, Video Editing, additional.

Dates: 2015-2017

Summary / Objective

Take the written Baruchealth health program and turn it into an online education platform.

Unique Information

Over 350 unique pages.

Tools & Platforms

WordPress

WooCommerce

Youtube

Paid Membership Pro

Divi

AMP

Structured Data

Trello

Figma

Adobe Suite

Google Spreadsheets

PayPal

Mail Chimp

Google Analytics

Google Search Console

Facebook Adds

Features

eCommerce

Paid Memberships

Restricted Content

Unlisted Youtube Videos

Custom Navigation UI

User Flow

Step 1: Home Page / Browse Free Content

Step 2: Register User

Step 3: Automated/drip email communications (welcome letter, platform instructions, direct link to start page).

Step 4: Begin Program by choosing between two education paths.

Next Steps

Continue to develop new educational material and free blog content.

Run paid adverting for increased reach and user engagement.

Clinic Coverage

Project Details

Role(s): Market Research, Branding (logo design, art assets for website/social/email/etc.), Business Strategy (mission, vision, values, unique selling point, style guide, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, Job board management , additional.

Dates: 2017 6 months

Summary / Objective

Create a tool for Alternative Health Providers which connects clinics and practice relieve doctors.

Unique Information

.....

Tools & Platforms

WordPress

WooCommerce

Elementor / GeneratePress / WP Job Manager / Ultimate Member

Trello

Figma

Adobe Suite

Google Analytics

Google Search Console

Features

Membership Site

Front-End Submissions and Editing

Nationwide Job Board

Restricted Content

Filterable Job Board and Doctor Directory

Custom Doctor Profile for Discoverability

User Flow

Step 1: Learn about the company / Join (paid & free)

Step 2: Create Job Posting or Create Doctor Profile

Step 3: Connect doctor clinic matches off site.

Next Steps

Partner with doctors to create template contracts, build out E-Signatures, produce ongoing accredited education, create community insurance plans.

Lamppa Manufacturing Inc.

Project Details

Role(s): Market Research, Branding (logo design, art assets for website/social/email/etc.), Marketing Strategy (messaging, style guide, unique selling point, etc.), UI/UX Design, WordPress Development, Search Engine Optimization, Product Brochure, additional.

Dates: 2017 12 months

Summary / Objective

Design website in collaboration with Lamppa Manufacturing inc.

Unique Information

Local third generation Tower Minnesota company producing the world's cleaning wood burning furnace.

Tools & Platforms

WordPress

Elementor / GeneratePress

Trello

Figma

Adobe Suite

Mail Chimp

Google AdWords

Google Analytics

Google Search Console

Features

Blog

Pop Up Promotions

Custom Sauna and Furnace Design Mockups

Custom Icons

User Flow

Step 1: Browse Products, Read Testimonials, Read Blog Posts

Step 2: Call For Pricing

Next Steps

Waiting for manufacturing expansions to be completed before execution of fully function eCommerce platform.

Tool Set:
Web Platforms: HTML, CSS, PHP, Jquery, WordPress, WordPress Plugins (Woocommerce, Pods, ACF, Toolset, Bootstrap, Genesis, GeneratePress, Foundations, Elementor, Divi, Membership Sites) E-commerce, Hosting Providers, SSL, Schema.org, Structured Data, AMP, additional.
Design Applications: Adobe Suite, Figma, InVision, Sketchup, additional..
Marketing Tools: SEO plugins, Google/Bing Suite: Analytics, Search Console, Adwords, Adsense, Tag Manager, Webmaster, Optimize (split testing), Rich Cards, Social Analytics, App Store Analytics, Facebook Campaigns, Page-Speed Analysis Tools, additional.
Direct Marketing: Hubspot, Zoho, Helpscout, Mail Chimp, Send Grid, Help Desk Platforms, additional.
Project Management: Airtable, LucidChart, Slack, ActiveCollab, Base Camp, Trello, Asana, additional.

Dan Baruch

Digital Consultant & Strategist, UI/UX Interactive Designer Developer.

Innovator in deploying next-generation mobile-first products, data-driven marketing/branding and customer relationship platforms that leverage user-centered fundamentals, scalable processes, and global market strategies, to deliver superior channel management, customer segmentation/growth, platform engagement, and brand value generation.

I am able to “wear many hats” in the context of web technologies / design / development / strategy / business / branding / marketing.  I love the complexity of starting with a blank canvas and developing thoughtful platforms. I do this by creating user flows and building custom front end experiences that harness the powerful back end capabilities of modern technology frameworks.

I am a person who wants to understand how things work (to look behind the curtain) and then use those mechanisms to make logical and efficient solutions that are easy to use and drive business.  I am hungry for research and passionate about applying knowledge into the real world, i.e. marketplace.

I have been obsessed with digital technology since 2005 with the idea that businesses need someone who will understand their core values. This desire to ‘connect to the unique brand’ has helped a diverse group of individuals and companies establish a digital presence.  I develop a collaborative strategy of design, development, marketing, and branding that is optimized and scalable to meet each project’s objectives.

Helping Companies & Startups with:

  • Research & Business Strategy
  • Technology & Managed Services
  • Product (Design/Development/Market-Penetration)
  • Data Analytics / Conversion
  • UI UX – Interactive Design
  • Front End Web / Mobile Development
  • Brand Development & Advertising
  • Webmaster / Search / Structured Data
  • Project Management & Team Collaboration
  • Customer Service & Support
  • Content Marketing & Social
  • Blockchain & Cryptocurrency
  • WordPress (Custom Digital Platforms)

Summary of Qualifications:

  • Experienced in all phases of project lifecycle, including:
    • Gathering and analyzing market trends and user behavior.
    • Designing information architecture.
    • Establishing design language and reusable code.
    • Implementing latest technologies during development phases and performance optimization revisions.
    • Guiding overall brand communication/strategy and marketing campaigns across multiple platforms.

Objectives:

  • Analyze current business strategies and platforms in order to collaboratively create a plan utilizing all possible technologies and best practices.
  • Address opportunities to increase platform functionality and customer conversion rate.
  • Educate clients on modern technologies.
  • Include team members and clients in ongoing maintenance of all relevant project aspects.
  • Continue to learn and develop personal expertise, skills, and understanding of technology advancements.

Tool Set:

  • Web Platforms: HTML, CSS, PHP, Jquery, WordPress, WordPress Plugins (Woocommerce, Pods, ACF, Toolset, Bootstrap, Genesis, GeneratePress, Foundations, Elementor, Divi, Membership Sites) E-commerce, Hosting Providers, SSL, Schema.org, Structured Data, AMP, additional.
  • Design Applications: Adobe Suite, Figma, InVision, Sketchup, additional..
  • Marketing Tools: SEO plugins, Google/Bing Suite: Analytics, Search Console, Adwords, Adsense, Tag Manager, Webmaster, Optimize (split testing), Rich Cards, Facebook Campaigns, Page-Speed Analysis Tools, additional.
  • Direct Marketing:  Hubspot, Zoho, Helpscout, Mail Chimp, Send Grid, Help Desk Platforms, additional.
  • Project Management:  Airtable, LucidChart, Slack, ActiveCollab, Base Camp, Trello, Asana, additional.

Education:

  • University Of Minnesota & Carlson Business – Bachelors of Business Communications.

Projects:

fullhodl.com
baruchealth.com
saunabound.com
cliniccoverage.com
saunaforums.com
lamppakuuma.com
callthetiger.com
thiionlabs.com
*additional

Thiion.com