Dan Baruch

Digital Consultant & Strategist, UI/UX Interactive Designer Developer.

Innovator in deploying next-generation mobile-first products, data-driven marketing/branding and customer relationship platforms that leverage user-centered fundamentals, scalable processes, and global market strategies, to deliver superior channel management, customer segmentation/growth, platform engagement, and brand value generation.

I am able to “wear many hats” in the context of web technologies / design / development / strategy / business / branding / marketing.  I love the complexity of starting with a blank canvas and developing thoughtful platforms. I do this by creating user flows and building custom front end experiences that harness the powerful back end capabilities of modern technology frameworks.

I am a person who wants to understand how things work (to look behind the curtain) and then use those mechanisms to make logical and efficient solutions that are easy to use and drive business.  I am hungry for research and passionate about applying knowledge into the real world, i.e. marketplace.

I have been obsessed with digital technology since 2005 with the idea that businesses need someone who will understand their core values. This desire to ‘connect to the unique brand’ has helped a diverse group of individuals and companies establish a digital presence.  I develop a collaborative strategy of design, development, marketing, and branding that is optimized and scalable to meet each project’s objectives.

Helping Companies & Startups with:

• Research & Business Strategy
• Technology & Managed Services
• Product (Design/Development/Market-Penetration)
• Data Analytics / Conversion
• UI UX – Interactive Design
• Front End Web / Mobile Development
• Brand Development & Advertising
• Webmaster / Search / Structured Data
• Project Management & Team Collaboration
• Customer Service & Support
• Content Marketing & Social
• Blockchain & Cryptocurrency
• WordPress (Custom Digital Platforms)

Summary of Qualifications:

• Experienced in all phases of project lifecycle, including:
  • Gathering and analyzing market trends and user behavior.
  • Designing information architecture.
  • Establishing design language and reusable code.
  • Implementing latest technologies during development phases and performance optimization revisions.
  • Guiding overall brand communication/strategy and marketing campaigns across multiple platforms.

Objectives:

• Analyze current business strategies and platforms in order to collaboratively create a plan utilizing all possible technologies and best practices.
• Address opportunities to increase platform functionality and customer conversion rate.
• Educate clients on modern technologies.
• Include team members and clients in ongoing maintenance of all relevant project aspects.
• Continue to learn and develop personal expertise, skills, and understanding of technology advancements.

Tool Set:

• Web Platforms: HTML, CSS, PHP, Jquery, WordPress, WordPress Plugins (Woocommerce, Pods, ACF, Toolset, Bootstrap, Genesis, GeneratePress, Foundations, Elementor, Divi, Membership Sites) E-commerce, Hosting Providers, SSL, Schema.org, Structured Data, AMP, additional.
• Design Applications: Adobe Suite, Figma, InVision, Sketchup, additional..
• Marketing Tools: SEO plugins, Google/Bing Suite: Analytics, Search Console, Adwords, Adsense, Tag Manager, Webmaster, Optimize (split testing), Rich Cards, Facebook Campaigns, Page-Speed Analysis Tools, additional.
• Direct Marketing:  Hubspot, Zoho, Helpscout, Mail Chimp, Send Grid, Help Desk Platforms, additional.
• Project Management:  Airtable, LucidChart, Slack, ActiveCollab, Base Camp, Trello, Asana, additional.

Education:

• University Of Minnesota & Carlson Business – Bachelors of Business Communications.

Projects:

fullhodl.com
baruchealth.com
saunabound.com
cliniccoverage.com
saunaforums.com
lamppakuuma.com
callthetiger.com
thiionlabs.com
*additional

Thiion.com